Llaollao Singapore Speaks
Early this morning, llaollao Singapore issued a statement stating that they “have absolutely nothing to do with Yole Frozen Yoghurt”. It was only just but a couple of days ago that Yole took over all 29 llaollao outlets while llaollao quietly and abruptly exited the froyo scene. You can check out the article we wrote about Yole HERE !
In the article, I actually did a comparison between llaollao’s and Yole’s yoghurts and I found Yole’s froyo to be slightly sweeter. There’s a clear definition between their tastes but I’m assuming not everyone got the memo.
Drama In The Froyo Arena
To be honest, I smell some corporate drama brewing. To quote llaollao’s statement directly,
“Additionally, we would like to emphasize that we have absolutely nothing to do with Yolé Frozen Yogurt. It is a totally new brand in the frozen yogurt market that does not exist in Europe, even though it has been advertised as such.”
Dang, talk about being savage. But if it’s indeed false advertising, it’s but only fair that our local people be told the truth no?
Good News Singapore
Fun fact? In their Facebook post (which can be viewed HERE) llaollao clearly states that they “are far from finished in Singapore” and they will be back with new stores across the country soon, very soon.
They urge fans to stay tuned to their social networks as they will be back “sooner than you can expect”. Here, I’ll save you the trouble and link you to their PAGE HERE.
As of yet (13/12/17, 2pm), Yole Singapore has not issued any rebuttal or response to llaollao’s statement. Does silence mean consent?
If you recall, Gong Cha had a similar story. We’re ecstatic that they’re back, don’t get me wrong, we even wrote about their return in glee (Check out that article HERE) but then doubt clouds my mind as I wonder whether this is a new marketing gimmick or trend that we’re going to be seeing often here in Singapore. I for one, am not for it. They can’t play with our hearts like that. It’s just cruel.
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